Snapchat ads Pixel
complete
A
Alex
complete
A
Alex
in progress
Integration with Snapchat ads API is in progress now.
J
Joseph Raphael
Alex please make sure that the post back functionality will be implemented as well, some of the other tracking tool lack this feature and I find it as a MUST for implementing the SST on Snapchat.
A
Alex
Joseph Raphael: The Snapchat ads API for ROAS calculation is estimated by end of May, and the Conversion API is by end of June.
w
wasiu sangosanya
indeed
A
Alex
Hey Bryan, the server-side needs more time. Since we have just publish GA4(welcome to try), and we may integrate Snapchat and Pinterest in ads attribution first. Does the plan make sense for you?
A
Agner Moniz
Eu tambem acho,o snapchat é um dos apps que tem muito marketing de anúncios e pessoas
F
Felix
Step 1, we will provide a trakcing template to identify the traffic of Snapchat ads and add it to the ads attribution. (Done)
Step 2, we will integrate Snapchat's API to obtain platform data, such as "Spend". (In process)
Step 3, server-side tracking ( In roadmap)
A
Alex
under review
Hey Bryan, thanks for your feedback. Exactly as you mentioned, we will start to track and integrate with Snapchat via API.
Cheers!
b
bryan teixeira
Alex hi Alex, any update on the server-side for snapchat?
A
Alex
bryan teixeira: Hey Bryan, we plan to integrate in ads attribution (by April) , and then server-side. Does this plan make sense for you?
b
bryan teixeira
Alex yes, waiting for the server side ahah, take your time :)